Mercedes teams up with Tata Communications

Mercedes teams up with Tata Communications


The Mercedes AMG Petronas F1 Team today announced a new partnership with Tata Communications who will help the team in delivering “world-class trackside connectivity” to the team.312333625-75392042013

The addition of the firm to the team will help to deliver super-fast data and information from any Grand Prix location back to the teams Brackley based factory, with speeds being up to “three times faster” for the team.

Tata Communications will become the “Official Managed Connectivity Supplier” for Mercedes, enabling the team to react better to on track developments over the race weekend which will then help to increase the performance of their 2013 car, the W04.

The firm owns and maintains “a complete ring of cables around the world including the world’s first wholly-owned subsea fibre ring to circle the globe.” Their network compromises of ” over 500,000 km of subsea cable” along with “over 200,000 km of terrestrial network fibre.”

In February they announced a mulit-year deal with Formula One Management to deliver world-class connectivity at all race locations as well as providing global hosting and content delivery services to the sports official website,

Team Principal of the Mercedes AMG Petronas F1 Tea,Ross Brawn, said on the announcement “We are delighted to have agreed our new team partnership with Tata Communications. Formula One relies on data and the ability to transfer our data from the track back to our factories in Brackley and Brixworth quickly and securely.”

He added “The Tata Communications global network will play a key role in the team’s performance and our ability to react over the race weekends. That we will now be able to achieve our data transfer requirements three times faster is fantastic. Having Tata Communications on-site at the race track to work with the team will be a big asset in our demanding and fast-paced environment, and we look forward to developing a close working relationship with them as we strive to achieve our ambitions in Formula One.”

Mehul Kapadia, Managing Director, F1 Business, Tata Communications, also commented on the news in the officially released press release, saying “The modification and improvement of car set-up and handling is a constant during the race season, and being able to share richer data and to report issues back from trackside to the factory in real-time provides a competitive edge in-car performance, both in speed and also in handling and stability.”

He continued to discuss the benefits of the partnership, adding “Providing three times faster connectivity for MERCEDES AMG PETRONAS via Tata Communications’ global network means that the team has access to secure and agile trackside connectivity regardless of race location – it showcases our expertise and speed to lead when it comes to global connectivity, and reinforces our ongoing commitment to technology innovation within Formula One.”

The deal will help to provide Mercedes with the fastest possible connectivity between their trackside base and their factory, but whether the deal will give them much of an advantage is unclear. So far the sport has been littered by technical difficulties with communications, including the use of automatic DRS, blue flags and yellow flags signals on the driver steering wheel. However it is unclear which provider of part the issues are down to.

Image courtesy of Mercedes AMG F1 Team