Williams to run 20th Anniversary Ayrton Senna logo on FW36

Williams to run 20th Anniversary Ayrton Senna logo on FW36

The Williams FW36, with its newly launched Martini livery, will feature the 20th Anniversary Ayrton Senna logo in 2014.1798117_677464628984194_1144081034_n

It will replace the Senna ‘S’ logo, which has adorned the nosecone of every Williams F1 car since the Brazilian driver’s tragic death at the 1994 San Marino Grand Prix, and will feature a picture of the three-time champion alongside the words “Ayrton Senna Always”.

It was designed by the Ayrton Senna Foundation and will be used during various events organised by the Foundation to honour Senna. The logo will be placed on the left hand side of the FW36’s nose cone.

“I was very close to Ayrton and the iconic double S logo has been a mainstay on our cars since his death 20 years ago,” said team principal and founder Frank Williams.

“This new logo is our way of celebrating his achievements as a racing driver, and also the sterling work of his Foundation which is doing so much to promote educational opportunities in Brazil.”

Williams also announced on Friday that it has partnered up with male lifestyle magazine Esquire. The one-year partnership will see the magazine’s logo appear on the rear wing endplate of the team’s 2014 machine.

Image courtesy of Williams Martini Racing

Jack Leslie

Jack Leslie

Jack Leslie is a freelance motorsport and Formula 1 journalist. He has been part of the Richland F1 team since the very start and made his F1 paddock debut for the website at the 2014 Austrian Grand Prix. Jack also writes for Car Throttle, RumbleStripNews, Formula1Blog, PureF1 and F1 Plus, as well as running a popular blog.